Mobile Analytics

The little guy’s journey through mobile analytics.

Getting Started with Mobile Analytics: Part 2

After choosing to go with Bango’s mobile analytics, I went over to their site, and got onto the “Mobile Analytics” page via the link at the top. Then clicking the “Free - Try Bango Analytics” button, I went through the signup process. I feel that I should note that I was actually very impressed by the signup process, it only took about a minute. It’s refreshing to see a site with a short signup process!

Once the account has been automatically setup, you receive an email with your new password in it. You click on the link in the email, and then login. Once logged in, you are presented with a welcome page with three options which are “Get page tracking code”, “Add a tracking link” and “Analytics Center” (pictured to the left).

For basic user tracking, you click the first option. The next page explains the process quite well, however I will summarise it briefly here as well. All you just need to do is copy the code on the page into your homepage. You can also track multiple pages if you wish. There is more information on their website regarding this.

Once I had installed the tracking code, I headed over to my little wapsite a few times on my phone, and also once on my PC to check it was all working. Coming back to the analytics page (“Analytics Center”), it was now displaying 3 page views and 2 unique visitors. Which was spot on.

The interface is really friendly, and coming from a predominantly web based background where I was familiar with Google Analytics, it was very easy to use. Below are a few screen shots from the Analytics Center.

October 1st, 2008 by admin